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Analytics Dashboard

The Analytics Dashboard provides visual insights into your Google sign-in performance with interactive charts, trend analysis, and data export capabilities.

PRO Feature

The Analytics Dashboard is a PRO feature. Upgrade to PRO to unlock this functionality.

Accessing the Dashboard​

  1. Go to Settings > OneTap Login
  2. Click the Statistics tab
  3. View the analytics dashboard

Analytics Dashboard Full

Dashboard Overview​

The dashboard displays:

Summary Cards​

CardDescription
Total RegistrationsAll-time Google sign-ups
Total LoginsAll-time Google sign-ins
This PeriodActivity in selected period
Growth RatePercentage change

Main Chart​

Interactive Chart.js graph showing:

  • Registrations over time
  • Logins over time
  • Trend line

Data Table​

Tabular view with:

  • Date
  • Registrations
  • Logins
  • Cumulative totals

Period Selection​

Choose the time period to analyze:

Analytics Period Selector

PeriodDescription
Last 7 daysPast week
Last 30 daysPast month
This monthCalendar month
Last quarterPast 90 days
This yearYear to date
CustomSelect date range

Custom Date Range​

  1. Select "Custom" from dropdown
  2. Choose start date
  3. Choose end date
  4. Click Apply

Chart Types​

Registration Trend​

Shows new account creation over time:

Analytics Chart Registrations

Insights:

  • Daily registration volume
  • Growth trends
  • Seasonal patterns
  • Campaign impact

Login Activity​

Shows returning user sign-ins:

Insights:

  • User engagement
  • Return rate
  • Active user trends

Combined View​

Toggle to see both metrics overlaid:

Insights:

  • Registration vs login ratio
  • User retention indicator
  • Conversion context

Metrics Explained​

Total Registrations​

Definition: Count of new WordPress accounts created via Google.

When counted:

  • First-time Google sign-in
  • New account created
  • NOT counted for linked accounts

Total Logins​

Definition: Count of all Google sign-in events.

When counted:

  • Every successful Google authentication
  • Includes new registrations
  • Includes returning users

Growth Rate​

Calculation:

Growth = ((This Period - Previous Period) / Previous Period) × 100

Example:

  • This week: 50 registrations
  • Last week: 40 registrations
  • Growth: ((50-40)/40) × 100 = 25%

Conversion Indicators​

Registration-to-Login Ratio:

Ratio = Total Logins / Total Registrations
  • Ratio > 1: Users returning (good retention)
  • Ratio ≈ 1: Mostly new users
  • Ratio < 1: Possible (counting logins after period start)

Data Export​

CSV Export​

Export your data for external analysis:

  1. Set desired date range
  2. Click Export CSV
  3. Download begins automatically

Analytics CSV Export

CSV contains:

Date,Registrations,Logins,Cumulative Registrations,Cumulative Logins
2024-01-01,5,8,5,8
2024-01-02,3,12,8,20
2024-01-03,7,15,15,35

Export Options​

FormatContents
CSVComma-separated values
Date rangeSelected period
MetricsRegistrations, logins
TotalsCumulative columns

Chart Interactions​

Hover Information​

Hover over data points to see:

  • Exact date
  • Registration count
  • Login count
  • Comparison to average

Zoom​

Click and drag to zoom into a specific period.

Legend Toggle​

Click legend items to show/hide metrics:

  • Click "Registrations" to hide/show
  • Click "Logins" to hide/show

Use Cases​

Measure Campaign Impact​

  1. Note the date of campaign launch
  2. View registrations before/after
  3. Calculate lift percentage

Example:

Before campaign: 10/day average
After campaign: 25/day average
Lift: 150% increase
  1. Set period to "This year"
  2. Identify peak periods
  3. Plan marketing around trends

Monitor Feature Adoption​

  1. Enable new feature (e.g., checkout button)
  2. Track registration change
  3. Measure impact

Report to Stakeholders​

  1. Set appropriate date range
  2. Export CSV
  3. Create charts in Excel/Sheets
  4. Include in reports

Data Retention​

Storage​

Data is stored in:

  • Custom database table
  • WordPress options (summary)

Retention Period​

  • Default: Indefinite
  • Can be configured
  • Respects data privacy settings

Data Privacy​

  • No personal data in analytics
  • Only aggregate counts
  • GDPR compliant

Chart.js Features​

The dashboard uses Chart.js for visualization:

Responsive Design​

  • Adapts to screen size
  • Mobile-friendly
  • Touch-enabled

Animation​

  • Smooth transitions
  • Loading animation
  • Update animation

Accessibility​

  • Keyboard navigation
  • Screen reader labels
  • High contrast support

Performance​

Data Loading​

  • Loads asynchronously
  • Cached for performance
  • Updates on request

Chart Rendering​

  • Client-side rendering
  • Minimal server load
  • Fast interactions

Comparison with FREE Stats​

FeatureFREEPRO
Total counter✅✅
Today/Week/Month✅✅
Visual chart❌✅
Login tracking❌✅
Custom date range❌✅
CSV export❌✅
Growth rate❌✅
Trend analysis❌✅

Troubleshooting​

No Data Showing​

Causes:

  1. No registrations in period
  2. Date range issue
  3. Database query issue

Solutions:

  1. Try "This year" period
  2. Adjust date range
  3. Check error logs

Chart Not Loading​

Causes:

  1. JavaScript error
  2. Chart.js not loading
  3. Browser compatibility

Solutions:

  1. Check browser console
  2. Clear caches
  3. Try different browser

Export Not Working​

Causes:

  1. Popup blocked
  2. Download permissions
  3. No data to export

Solutions:

  1. Allow popups
  2. Check download folder
  3. Verify data exists

Developer Notes​

Database Table​

CREATE TABLE {prefix}onetap_stats (
    id BIGINT UNSIGNED AUTO_INCREMENT PRIMARY KEY,
    date DATE NOT NULL,
    registrations INT DEFAULT 0,
    logins INT DEFAULT 0,
    UNIQUE KEY date_idx (date)
);

Hooks​

// After stats recorded
do_action('onetap_stats_recorded', $type, $count, $date);

// Filter export data
$data = apply_filters('onetap_export_data', $data, $start_date, $end_date);

Next Steps​